In a major move to stimulate tourism and attract international business, South Africa and Kenya have both introduced significant visa policy changes in 2025.
South Africa has launched two new visa categories specifically designed to support the business events and film production sectors. These reforms aim to position the country as a top destination for international conferences, exhibitions and creative projects. Industry experts say this is a timely response to growing global interest in Africa as a vibrant location for events and entertainment.
Meanwhile, Kenya has taken a bold step by rolling out a visa-free policy for most African nations, promoting seamless travel across the continent. The initiative is part of a broader strategy to deepen regional integration, encourage intra-African tourism and boost the economy through increased visitor numbers.
These progressive visa reforms mark a new era of collaboration, innovation and growth in African tourism and business, signaling the continent’s readiness to compete on a global scale.